JUGUETRÓNICA was born in 2003 as a small store with the aim of showing the latest in technological toys and original gadgets. This commitment to sharing enthusiasm for technology establishes a complicity with the client that, since then, has been an intrinsic part of the company's DNA.
More than a decade later, JUGUETRÓNICA is much more than that 40 m2 place. Today, we are an online store, our own product brand with a presence in more than 400 establishments, 36 points of sale throughout the Iberian Peninsula, a unique robot museum in Europe, divisions specialized in robotics, education or professional drones and a surface area of more than 1000m2 in the center of Madrid where spectacle, magic and fun are combined.
But, as much as we have grown, there is something in which we have not changed in all these years: The enthusiasm to bring the technology of the future to the public, the constant search for the latest, the ability to marvel and enjoy as children with each novelty … Ultimately, the passion and drive that made this all begin is not only still intact, but more alive than ever. That is what truly distinguishes us, what drives us to move forward and evolve day by day. That is what makes us playful.
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